Ella & Jo in NYC at the UpLink Expo 2024

Ella & Jo in NYC at the UpLink Expo 2024

On Thursday 20th June, team Ella & Jo joined 8 other Irish beauty brands and exhibited at the Uplink expo in NYC. This is a trade show which allows independent beauty brands to connect with buyers in leading US retailers. Again, this opportunity was possible thanks to both the Indie Beauty Brokers and the Enterprise Ireland team in New York, notably Áine Kennedy & Anderson Graves.